Behavioural change key to Smart Nation lifestyle

Abstract: Prof. Chris ZEGRAS (MIT-DUSP) provided his input on how behavioural change impacts smart nation lifestyle. He noted that data (such as: availability of buses, shared bikes or autonomous vehicles via smartphone apps) is what gives citizens a better sense of their mobility options. This might, in turn, give them more confidence in the public transportation system and prompt behavioural changes. He is upbeat that Singapore could inspire the necessary behavioural change, citing its support for innovative projects such as autonomous vehicle trials. People might not necessarily want to get their driving licence once shared autonomous vehicle services become available "because that (would) seem so passe", said Prof Zegras, who is also the lead principal investigator for future mobility at the Singapore-MIT Alliance for Research and Technology. Looking ahead, he said that data that allows the dynamic pricing of road tolls and train and bus rides - similar to Uber and Grab's demand-based pricing - is what will truly transform people's behaviour. "ERP 2.0 will be the real thing, where resources are priced according to scarcity."


The Straits Times's article: Behavioural change key to Smart Nation lifestyle.